Reach the shoppers who read the label — and hear the why behind the buy.
Drive trial, run a survey, or do both — with people who already seek out better-for-you brands, across the retailers they already shop. You get the sale and the reason for it, not just a number.
Built for better-for-you brands — from seven stores to seventy thousand. ✨
The big networks give you the what. Rarely the why.
The mass cash-back apps will tell you plenty — sales lift, new versus repeat buyers, basket data. That part is real and useful. But three things stay out of reach: the reasons behind the purchase in the shopper’s own words, an audience that came for the brands and not just the discount, and a view that follows a shopper across retailers instead of one store at a time.
Numbers, from a broad pool
- Strong on the what: lift, new vs. repeat, baskets
- Thin on the why — no attributed feedback from the buyer
- Audiences that came for the discount, not the brand
- Each one is its own walled universe
The why, from the right shopper
- Real reasons, in the words of a verified buyer
- Shoppers who came for brands like yours, not just a deal
- Behavior seen across retailers, not one banner
- Trial, feedback, consumer insights — or all three, your call
One platform, three ways to use it.
Not every goal is the same, so the campaign isn’t either. Come for trial, for insight, or for both.
Just drive trial
A cash-back offer to get your product into carts with shoppers most likely to love it. No survey required — if all you want is velocity, run it that way.
Just ask
Poll or survey our Genies directly — no purchase needed. Test a concept, a claim, a package, or a price with values-driven shoppers, targeted by profile and real buying behavior.
Trial, then the reason
Pair an offer with a survey answered only by verified buyers. You learn who tried it, what they thought, and whether they’d come back — the full loop.
Reach the shoppers who already buy you, or go wider: put your offer and questions in front of people who buy comparable and adjacent products you think would love yours. That’s real trial and switching insight most platforms can’t target for a brand your size.
Trial, the reason it happened, and where it happened.
Trial that converts
Reach shoppers already looking for better-for-you brands — instead of paying to filter a mass audience down to them.
The why, not just the what
Attributed feedback from the people who actually bought: why they tried it, what they thought, whether they’d buy again.
A view across retailers
Receipts come from everywhere they shop, so you see behavior across banners — not trapped inside one retailer’s universe.
Sized for your stage
Seven stores or seventy thousand. Reach only the shoppers who care — from first repeat customers to a values-led line at scale.
The respondent every brand wants, and almost none can find.
Because Genie Perks starts at the receipt, we can confirm a shopper actually bought your product before they answer a single question. That’s feedback from a real customer, not a professional survey-taker guessing on a panel. And because we pay our Genies fairly for their time, the answers are considered, not rushed.
The big networks can show you the sale. We can hand you the sale and the reason behind it.
Understand the shopper, not just the sale.
Genie Perks sees the whole cart — across every retailer a Genie shops — plus their survey history over time. That’s a real picture of who’s buying you: the categories they live in, the claims they choose, the brands they move between.
You can even build a profile of your target shopper without fielding a single question — read from receipts and past survey behavior alone. Poll when you want depth; skip it when the behavior already tells the story.
- Shops across
- Whole Foods · Target · Thrive · Sprouts
- Top categories
- Plant-based snacksLow-sugar bevClean beauty
- Chooses
- OrganicHigh-proteinGluten-free
- Finds / month
- 4 new better-for-you brands
- Signal
- High repeat intent
Illustrative profile built from receipts and survey behavior — no poll fielded.
From goal to insight in four steps.
Pick your goal
Trial, a survey, or both — and who to target, including buyers of comparable products.
Set it up
Choose the offer and retailers, add your questions, or run a survey with no purchase at all.
We match the audience
Your campaign reaches Genies who already seek out brands in your category.
You read the results
Trial and attributed feedback, with a cross-retailer view of how it played out.
Better-for-you brands at any stage.
The up-and-comer
Newly on shelves at Central Market, HEB, or Whole Foods — maybe in a handful of stores before a national push. You need word-of-mouth and real trial, and you can’t afford to pay for a whole market to find your people.
The just-went-national
You’ve earned distribution and now you need velocity. Reach the values-driven shoppers most likely to try you, repeat, and tell a friend — and learn what’s landing while you scale.
The established values-led line
You have a loyal base and a brand promise to protect. Keep hearing directly from the buyers who choose you on ingredients and sourcing, not from a panel that never met them.
The category challenger
You’re up against names already everywhere. Reach the shoppers who buy comparable products and give them a reason to try a better option — yours.
Put your product in the right carts.
Tell us about your brand and what you want — trial, answers, or both. We’ll put together a campaign that reaches the shoppers who already care, and hands you back the why.
Or email us directly — a real person answers:
hello@getgenieperks.com